How to guide for production design as an eco-cinematic tool
This toolkit is compiled and designed for user-friendly access for all industry members, in order to create environmentally friendly and sustainable awareness and promote sustainable perspectives.
This eco-easter egg toolkit will follow the four key areas, namely 1 - set building and set-dressing, 2 - props, 3 - hair and make-up, 4 - costume and wardrobe and 5 - production designs that are context-driven and character modelling behaviour. 1. Set and set dressing
Adding recycling bins and replacing regular bins with recycling bins.
Hang posters and signs with eco messages.
Add environmentally friendly barcodes/QR codes that audiences could scan and get redirected to green websites.
Use eco-product placement or green product placement.
Put earth-friendly dishwashing soap and earth-friendly laundry soap on counters.
Show sustainable alternatives to objects found in the house, for instance, bamboo tissues, reusable water containers, etc.
Show appliances with energy star labelling.
Show off eco-labels when applicable.
Use solar energy for outdoor fairy lights and patio lighting.
Have laundry drying on a clothesline.
Plants throughout the house: as decor and to reiterate air purification.
Flowers and shrubs: use those that are indigenous to the show's fictional location.
Overall using sustainable, reusable or recyclable items as set dressing.
Avoid using paper, plastic and polystyrene and other non-sustainable elements.
2. Props
Characters using reusable grocery shopping canvas bags.
Driving electric cars, carpooling, using eco-conscious transport and riding bicycles.
Characters putting food into reusable storage containers.
Characters using glass/metal straws.
Characters using reusable mugs and cutlery.
Having organic and vegetarian or vegan meals/produce.
Show labelled organic products on the kitchen counter, offices and school.
Reusable coffee cups, reusable food containers and reusable lunch bags.
Use eco-product or green product props.
Same as above - overall, using organic, sustainable, reusable or recyclable items as props.
Avoid using paper, plastic and polystyrene and other non-sustainable elements.
3. Hair and makeup
Characters using vegan and cruelty-free brands.
Characters avoid non-sustainable hair and make-up tools and accessories.
Characters having culture appropriate hairstyles - showing the natural texture of certain hair types.
4. Wardrobe and costume
Characters using vegan and cruelty-free brands.
Characters wearing t-shirts with green slogans.
Wearing sustainable and organic outfits.
Showing costumes that are inspired by nature.
5. Production designs that are context-driven and character modelling behaviour.
Turn off lights when leaving the room.
Donate to charities, shelters, schools etc.
Buy organic food and other products from farmer's markets or health food stores.
Turn off the water when brushing teeth, and washing dishes.
Volunteer for environmental and social causes.
Throwing away recyclables and sorting items into different trash bins.
Picking up trash/not throwing trash on the ground.
Not harming animals and promoting conservational practises - for instance, do not harm spiders.
By using this Eco-easter egg toolkit as a starting point for film productions, as well as incorporating creative zoomorphic- and solarpunk aesthetics, filmmakers, could create environmental agendas within their films, which have the possibility to create environmental awareness and promote the audience's sustainable behaviour and eco-conscious perspectives.